SmartDreamers Academy

Learning platform for all things hiring, talent acquisition and recruitment marketing

Adrian Cernat avatar
Written by Adrian Cernat
Updated over a week ago

SmartDreamers Academy is a one-stop learning center for all things hiring, talent acquisition, and recruitment marketing automation. We’ve spent years gaining expertise and accumulating knowledge about how to find, hire, and retain the best people - and we now want to share that knowledge with the world.

Each lesson will come with its own set of quizzes to help students test their knowledge and by the end of each one, they would have gained the relevant know-how needed to approach recruitment marketing in a smart, data-driven way.

The content will be structured around the four main pillars of modern recruitment marketing, with each course offering more granular and in-depth learning than the last: Attract, Engage, Convert and Measure.

Our goal at SmartDreamers has always been to help companies turn talent acquisition into a competitive advantage, and we plan to make that happen by empowering the people whose job it is to go out and acquire that talent. What better way to do that than with a little knowledge?

Courses available now:

Learn the basics of building a solid Recruitment Marketing Strategy.

Introducing the principles behind building your Employer Brand and how these could be further applied within your Recruitment Marketing Strategy.

There are myriad choices out there when it comes to social media channels for you to target with your recruitment marketing content. The question you have to ask is this, “where is my target audience already spending their time?”

Understand the concept of automating Recruitment Marketing and the added value that it brings to your workflows.

Attract, engage and delight candidates more effectively with the help of inbound methodology.

Shifting resources toward online recruiting strategies that support modern candidates’ decision-making habits and preferences will pay off in the long run, especially by reducing cost per hire, raising the quality of hire, and improving time to hire.

Step by step process for designing and implementing your inbound recruiting strategy.

The tips and tricks designed to steer you in the right direction to begin engaging and nurturing relationships with your potential candidates online.

Inbound recruiting is an ongoing process. Continually optimizing your strategy is key to building your audience, engaging your potential candidates, and ultimately converting them to active applicants and getting those seats filled.

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